Creative Handmade Soap Packaging – A Competitive Advantage

Why is handmade soap packaging important? With a lot of competition from other homemade soap makers and commercial producers, packaging is important to be able to attract people to buy your products. Remember that the soaps you make are more expensive than the commercial ones. The difference in cost lies in the extra effort, dedication, time and skill that you have put into making your handmade soaps which are the very reason why your clients buy your products. The best way to get an advantage over the competition is by using creative packaging. 

There are a lot of ways of packaging your soaps, from the simple to the stylish, from rustic to the modern and even from the conventional to the futuristic. Whatever way you choose to package your handmade soaps, it is still how much time, care and effort you want to put into it that will matter. 

Here are some packaging ideas that you can work on according to what impression you would like to convey to your clientele: 

1.      For easy wrapping, you can use colored Japanese paper. However you should first wrap your soap in plain white paper because colored Japanese paper tends to taint the item especially when there is moisture. What you can also do is to use the same color of paper and soap to avoid any discoloration.

2.      You can use various wrapping papers with several designs to choose from or you can even design your own for that unique effect.

3.      You can use plain white paper and you can just stamp it with your logo or design.   Have a customized stamp made which you can use anywhere.

4.      You can use materials like scraps of cloth like tulle or organza or some indigenous material you may find.

5.      You can also use cardboard boxes you made yourself or corrugated cardboard can be used also.

6.      When wrapping or packaging your soap, you can wrap the entire soap or you can just use a strip of packaging and place it in the middle of the soap bar. You can also wrap half of the soap with the other half exposed.

7.      It is also important to decorate your soap packages with twine, ribbons, lace or strings. 

8.      You can also design your own tags instead of plain price tags for your soaps and attach it with a twine, ribbon or string. 

9.      You can also use your business card as a tag, design it in such a way that you can fold it in half making it look like a mini card. It will serve a dual purpose as business card and tag for your handmade soaps.

10.You can also have gift bags made using inexpensive but colorful cloth which can be reused by your customers. You can even embellish it with beads, plastic trinkets or charms.

Having a unique packaging for your handmade soap will make your products standout and will also show the effort and care you put into each item. A unique and eye-catching packaging will definitely have an edge over the competition. 



Source by Jumneez Swensen

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